by Patrick Bradley: Did you know automated thank you notes were a thing? I’d heard rumor that there was a business that would print and mail them for you. I was not prepared for what I found out.
Turns out, there’s a whole industry that has sprung up around doing small batch mailings for you. Without your ever having to handle a postcard or mess with stamps.
Here’s the one that hit my radar recently that got me thinking:
A Low-Cost Option: MailChimp Postcards Beta
Mailchimp is a great freemium email marketing tool. It is easy to set up, easy to use, and has great design templates. And now, if you have people’s mailing addresses in there, you can send postcard campaigns right to their mailboxes – not just email.
The pricing is right: at least during this beta, they’re only 45¢ each, printing and postage included! Nonprofit discounts don’t apply at this point, but that’s still crazy cheap…
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